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How to Wear Black

Good evening.

I’m Tomioka from cliché.

Thank you, as always, for reading!

There are only a few days left in July. Last time, I wrote about how I had been thinking about fall and winter clothes, but summer is just getting started. More customers are now visiting the store in search of pieces they can wear right away.

As the weather grows warmer, there are colors we naturally reach for—white or blue, for example. Conversely, some of you may have a color you rarely wear for some reason.

For me, that color was black.

 

Black is the easiest color to coordinate.

 

People often said that to me, and I thought so myself. Yet somehow it never felt right. No matter how many times I tried, something felt off. I could never understand why.

The other day, a photograph at an art museum caught my eye.

A figure with glossy black hair tied back, dressed in delicate black lace. There was none of the heaviness characteristic of black in that appearance; rather, it looked exceptionally beautiful. In that moment,

“With this way of styling it, perhaps black might suit me too.”

That is what I thought.

 

What I realized then was,

It was not a matter of whether black suited me,It was about how I styled black.

 

If your hair has sheen, your clothes can be matte. Conversely, if your hair lacks sheen, adding a little sheen to your clothes helps the overall look blend together.

I think sheen is a kind of allure.

If both have sheen, the look becomes too glamorous, while if both are matte, it becomes too subdued. I felt that even the same black can look very different depending on that one element of balance.

 

So perhaps it was not that black did not suit me; I simply did not know how to wear black.


What creates the sheen I had been looking for is

I also briefly introduced it in the other day’s blog post,

“Washed Linen Denim Chore Blouson & Tuck Trousers.”

The natural luster unique to linen denim has a calm sheen that is distinct from flashiness.

Its character changes just slightly when it catches the light. That understated sheen felt very natural to me.

Matsushima often wears this jacket

“Less formal than a jacket, slightly beyond a shirt.” is how I would describe it.

 

Once you actually put it on, those words immediately make sense. It is easy to throw on, yet simply wearing it naturally sharpens the overall look. It occupies that perfect middle ground.

The Tuck Trousers, meanwhile, have a relaxed wide silhouette. Even so, they do not look heavy, thanks to the light, airy character unique to linen denim. You can enjoy the width while maintaining a clean impression.

Worn as a set-up, the character of the fabric stands out even more.

Of course, each piece works well on its own, too. Its impression changes depending on what you pair it with, so before you know it, you naturally reach for it.

I think it is that kind of piece.

CREDIT

"WORLD IS YOURS Tee (Cartoon Letter) BLACK"

 

For this styling, I paired it with the BLACK “WORLD IS YOURS Tee (Cartoon Letter)”, released recently.

I am very pleased that so many people have picked it up, both at our physical store and online.

 

The natural slubs characteristic of linen denim, paired with a subtle sheen.

I think its understated luster is one of the unique charms of this fabric.

Its appearance changes each time you wear it, while making the color black look a little softer. That was one of the things that drew me to it.

 

CREDIT

"WORLD IS YOURS Tee (Cartoon Letter) GRAY"

 

Pairing it with the GRAY “WORLD IS YOURS Tee (Cartoon Letter)“ adds a well-balanced accent through the color of the print.

Although it is indigo denim, this combination has a light, refined feel that is not bound by conventional ideas of denim.

 

This 10oz linen denim is made from 100% linen yarn rope-dyed in indigo. It lets you enjoy denim-like aging while offering the coolness and crisp texture unique to linen.

Although it has a strong presence visually, it feels lighter than expected when you put it on. I think that contrast is part of this fabric’s appeal.

 

<cantáte>

”Washed Linen Denim Chore Blouson”

COL : NOIR 

SIZE : 44 , 46 , 48 

¥104,500 TAX IN

 

"Washed Linen Denim Tuck Trousers"

COL : NOIR 

SIZE : 44 , 46 , 48 

¥88,000 TAX IN

 

<cantáte>

”Washed Linen Denim Chore Blouson”

COL : INDIGO

SIZE : 44 , 46 , 48 

¥104,500 TAX IN

 

"Washed Linen Denim Tuck Trousers"

COL : INDIGO

SIZE : 44 , 46 , 48 

¥88,000 TAX IN

 

 

I have talked about “black,” but this set-up was a garment that slightly changed the way I relate to black.

It is not simply a matter of whether black suits you; the way you style it and the character of the fabric can greatly change the impression.

Since realizing that, I feel I have been able to enjoy wearing black more than before.

 

If, like me, you have ever felt, “I like black, but somehow I’m not comfortable wearing it,” please try it on at least once.

 

Thankfully, many customers have chosen these pieces, and some sizes are beginning to sell out.

If you have been interested, please take a look as soon as possible.

 

We would be delighted to chat with you while you try the pieces on in person at the store.

We sincerely look forward to hearing from you, as well as welcoming you to our store!

Thank you once again for reading all the way to the end.

 

cliché Tomioka