Good evening. I’m Matsushima from cantáte.

Today, I’m not going to talk about details.

For details, see “How to Read Jeans: What No One Will Tell You,”

For sizing advice on anything other than the new Denim Straight Trousers, please see Which style should you choose? Which size should you choose? A thorough comparison.

perhaps because of my profession, I sometimes talk about the 501 with people.

But honestly,

That time has never ended particularly pleasantly.

“After all, the 501 is the best, right?”

“The 501s from that era are the best.”

“No, the earlier ones are better.”

Everyone sounds completely sure of themselves.

but when you listen to them, it doesn’t feel like they’re talking about the same pair of jeans.

Strangely enough, that 501 isn’t in anyone’s possession,

No photographs or actual examples ever appear.

It exists only in our minds.

and on top of that, her appearance changes little by little every time she’s described.

How should I put it,

being told about a cute girl no one has ever seen.it’s close to

You hear people call them cute, but as for exactly what makes them cute,

they’re a little different every time.

When you think about it,

And I think that’s only natural.

The 501 is actually a pair of jeans that no one has ever seen “the same way.”That’s why.

The 501s that remain as vintage pieces have already passed through someone’s body,

the form it takes after carrying someone else’s time.

On the other hand, a new 501 is made for the sake of mass production,

is made according to a completely different logic.

In other words, the 501 everyone is talking about

None of them is the real thing.

An image blended from memory, ideals, and longing.that’s what it is.

That’s why its shape changes little by little every time we talk about it.

 

There is another decisive reason.

the 501 was not, to begin with, “a garment for talking about shape.”

Making your legs look beautiful, or making your figure look better,

That kind of thinking came afterward.

What was being sought was

That you can squat in them.

That they don’t tear.

The ability to make them quickly and in large quantities.

That’s all.

And yet now, we

We end up layering on our ideal image of the silhouette.

At this point, they no longer line up.

That's why

The conversation about the 501 is always out of sync.

The image of where the waistband sits. The memory of its width.

the imprint of fading, and the afterimages of films and photographs.

It depends on what you grew up seeing,

The 501 in your mind becomes a different person.

we call them by the same name: “501.”

Of course,

That’s why the conversation becomes blurred.

 

Here,

A somewhat rough conclusion.I’m getting to that.

then,

We might as well make that “501 no one has ever seen.”

If it exists only in everyone's mind,

Let's drag it out into reality once.

That’s what I thought.

What cantáte is trying to do is

This is not a reproduction of vintage.

XX or paper patches,

We don't date them by era or talk about

We don't even talk about things like that.

What we are doing is

To organize the 501 in your mind as structure, once.

Where should the waist sit to feel reassuring?

At what point does width begin to look wide?

How far does “straight” extend?

It's not measurements.

It's a matter of vision and sensation.

 

People don't see trousers as numbers.

What people are looking at is,

The flow of the line.

How they fall from below the hips to the knees.

The angle from knee to hem.

the sway as you walk.

That's why

Even when looking at the same 501,

people disagree on whether they look “slim” or “wide.”

That's why

A larger 517

there are moments when they look almost straight.

More than whether they flare,

How the line continues.

People remember denim with that illusion included.

Here,

the three shapes cantáte has preparedabout

Let's get a little more specific.

None of them is “the correct pair of jeans.”

Above all,

when they hear the word 501

The image that appears in people's minds,

Shapes distilled from different angles.

 

<cantáte>

”Denim Straight Trousers”

COL : INDIGO

SIZE : 26, 28, 30, 32, 34

¥49,500 TAX IN

Size : 32 inch

 

Size : 34 inch

 

First.

An ideal 501 cut that could never exist.

This,

The 501 that someone has imagined at least once.

It feels strangely settled when worn at the waist.

Wide, yet never dowdy.

Rugged, yet never sloppy.

But,

A shape that never existed as a physical garmentthat’s what it is.

The 501 of that era, before it could be refined to that extent

They were thrown into the production process.

Shrinkage rates were not consistent.

Body types were not taken into account.

Sizing was rough, and variations between individual pairs were substantial.

That is why this cut is not a reproduction of vintage.

ignoring all the constraints of the time,

“If we were to build the idea of the 501 from scratch today”

lines redrawn on the assumption that

While retaining the reassurance of the 501,

yet it is somehow too convenient.

Because it never existed,

The image that has been talked about for so long

A shape brought down to reality oncethat’s what it is.

<cantáte>

”Denim Tapered Trousers”

COL : INDIGO

SIZE : 26, 28, 30, 32, 34

¥49,500 TAX IN

Size : 32 inch

 

Size : 34 inch

 

The second.

Tapered.

but this is what comes up when talking about the 501.

It may not often be expressed in words,

The shape many people seek unconsciously.

You like them wide.

But you don't want them to look heavy.

you want the line to end cleanly over your shoes.

While admiring the 501,

That experience of feeling, somewhere along the way, that they were “a little difficult to handle.”

This shape is the result of acknowledging that sense of discomfort rather than denying it.

A taper with the hem width that sits best

 

Tapering isn't a shape designed simply to make things slimmer.

Where should the eye be drawn?

Where should the line converge?

as a result of that adjustment,

it only looks that way.

in fact, this balance,

the shape closest to a vintage 501it is also.

while retaining the memory of the 501,

a pair brought closer to everyday life.

<cantáte>

”Denim Flare Trousers”

COL : INDIGO

SIZE : 26, 28, 30, 32, 34

¥49,500 TAX IN

Size : 32 inch

 

Size : 34 inch

 

The third.

a flare based on the 517.

this cut is the most,

the word and the appearance may not line up.

When you hear “flare,”

flared, flashy, distinctive.

that image comes first.

But,

a 517 one size up

When worn with a higher waist position and a deeper rise,

a completely different phenomenonoccurs.

even though the hem is certainly flared,

The legs,looks almost perfectly straight.

This,

This isn’t a discussion of design; it’s entirely about visual perceptionthat’s what it is.

a hem with a distinctly flared drape

People,

not the width of the hem.

What people are looking at is,

the line continuing from below the hips

How continuously it extends.

Although they’re flared, they look straight.

hidden behind the name 517

another image,

are deliberately brought out into the open.

These three,

they are neither rankings nor judgments of superiority.

But,

when they use the word 501

the image people have in mind

in fact, it isn’t just one thingthat’s all.

someone who seeks a sense of security.

someone who seeks beautiful lines.

someone who finds coolness in the illusion.

cantáte is,

Rather than forcing that discrepancy into one,

Then we might as well line up all three from the start.

That’s what I thought.

The discussion of how to recognize good denim has,

it has already been done enough.

But,

Why does this shape feel right to me?

there are surprisingly few discussions that dig that deep.

501 is,

not a completed masterpiece.

in everyone’s minds,

it is still an unfinished piece, continuing to change shape.

then,

that process,

To place it there properly as a piece of clothing.

I think that, too, is a form of sincerity.

”Denim Straight Trousers”

Size : 34 inch

The hem catches perfectly on the heel when worn with Rios—最高

if you ever talk about 501 again,

rather than the other person’s words,

what kind of figure they have in mind as they speak

Imagine it.

I starched a brand-new thong in size 00

 

probably,

each person in their own way

**“A cute girl you’ve never seen before”**

we’re simply doing our best to explain it.

And,

That’s fine.

At cliché,

there are jeans here that have made that image a reality.

Not to compare answers,

For the sake of aligning our perspectives.

 

cliché OFFICIAL INSTAGRAM.

cantáte Matsushima Shin