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It means empathizing.



I'm glad I bought it. #1

I'm glad I bought it. #2

I'm 168cm.

The reason for the discomfort.


This is Kinoshita from cliché.


I haven't made any impulse purchases recently.


Up until now, I've only been buying things on impulse, and I've even run out of money because of it.

Lately, I've started thinking more about it because when I find something I really want to buy, I get too exhausted.


By the way, as a salesperson, there are many things that I have to buy.

First of all, shop for what you want and to satisfy your desires.

When I go into a store, I basically only wear what I'm selling, or what I've been selling.

There are limits, so some personal belongings may be included in the private room, but you can think of the basics as being the same.

That's why we only have what we like in our store.

All are recommended product numbers.


Next, I want to sell this for the store that season!

Sometimes I make that decision, place an individual order, and then accumulate a number of them.


Another thing is that as I go to many exhibitions as a buyer, this season seems to be the case.

But there was nothing like 〇〇, so I created something that was custom made.

Of course, we only make it because we want it, so we buy it.

I now think of buying as work.



The other day, in a magazine project, there was a topic called ``things I want to use for the rest of my life, things I'm glad I bought this year.''

During the Q&A session with the writers for this project, I realized that I was becoming more careful when shopping for clothes than before.


The items introduced at that time will be kept secret for the time being as the magazine has not yet been released.

I'm also approaching 30 years old. At the age when I said I was an old man.

You need to do everything carefully.


When it comes to clothing, sweatshirts, shirts, denim, and so-called "standard items" are made with the goal of being able to be used for several years.

Although I say it out loud, up until my previous job I had dabbled in modern things,

There was a time when I didn't buy things that were too expensive and ended up getting by with cheap things.

In the end, I know that I won't wear it due to my mood or deterioration.

Well, that's fine though. lol


To put it simply,

It was a big change after changing jobs, but I repurchased most of my standard items.

On the other hand, I haven't made any impulse purchases recently.

I wonder if my discernment has developed with age, and the hurdles for choosing things have become more difficult.


A must-have purchase as mentioned above.

Although I no longer make impulse purchases,

Even if I say that I have become more careful with my purchases,

Looking back,

Keywords common to recently purchased items are:

It was something that resonated with me.



Something that resonated with me.

Or rather, the state of the brand,

Are you the designer who creates it?


I didn't like any of them from the beginning.

However, as we dated for a long time, we naturally became attracted to each other.

There may be things that have turned out the other way,

That's how big the influence people have.


I like design, and people come first.

As soon as I empathized with her, the clothes naturally began to look better on me.


It's close to the "unnatural feeling" that Sugimura wrote about.

This is who, why and why.

That's what I want to know.



What I would like to introduce this time is a coat.

As the temperature begins to drop, we are starting to see a noticeable movement in stores.


Introducing the styling, including some supplementary information from us.

I would be happy if I could give a pat on the back to those who are struggling.


Let me tell you first,

Today's blog ends with me grumbling along with a photo.



"Pile Duffle Coat"

¥330,000 (TAX IN)

cantate "Mac Coat"

¥275,000 (TAX IN)


Including the coat I introduced once,

Now that you've finished changing your clothes, I think everyone has become more realistic.

Please take a moment to consider this again.


The main introduction is in the previous blog.

If I write that much in the first place, I won't have anything to write about. lol

This coat is quite excellent.

It would be a waste to dismiss the coats that last a lifetime, which are all over the place, in trite terms.

This is definitely a coat that will be passed down to future generations.

Type 2 coat made of heavy genuine pile melton.

The delivery was a little later than the original schedule, but that was also an unexpected result.

This is a huge project that already takes a month to process the fabric.

The fabric is made by repeating the same process of shrinking and raising the fibers an insane number of times.

The texture of the fabric changes slightly due to changes in humidity and temperature from year to year, which makes the process longer and takes two months.

When I hear that, I'm already satisfied and have all the ingredients to buy it, but what's surprising is how comfortable it is to wear.

But it's heavy.

Of course it will be heavy if you hold it on a hanger.

Even when I put one arm through it, it was still heavy.

That's what I tend to think.

By the way, weight is a sign of quality.

Cashmere is lightweight, so it's good! Some people say things like,

It's like showing off quality.

To say it's lightweight is an understatement.

Because it uses less thread, it is lighter, cheaper, and less durable.

I got off track, but

In this book pile, from several companies,

It's either light or you'll feel the hardness and weight directly.

This coat is heavy, but when I put it on, it's not heavy at all. I don't feel any load.

It's made of heavy, shrink-stretched fabric, so it retains heat well, and of course, doesn't let the wind get through, providing you with a comfortable winter experience.

However, the pile is not extremely hard, but is supple and chewy, creating a soft, natural look.

When you wear it, you'll be fascinated by the curve of your shoulders and the suppleness of your arms.


cantate "Crew Neck Sweater" ¥121,000 (TAX IN)



CLASS "CCCA11UNI A" ¥82,500 (TAX IN)


cantate "Denim Flare Trousers" ¥40,700 (TAX IN)

Minami Tanaka " Sincerely yours " ¥1,980 (TAX IN)


cantate "Real Baby Cashmere Granny Sweater" ¥275,000 (TAX IN)

cantate "Regular Chino Trousers" ¥42,900 (TAX IN)


cantate "Turtle Neck L/S Shirt" ¥25,300 (TAX IN)

cantate "The Shirt" ¥48,400 (TAX IN)

CLASS "CCCA15UNI B" ¥69,300 (TAX IN)

It's expensive though.

It's expensive, but it's packed full of materials that make sense.

Even the reason is that he has pushed himself to the limit, to the extreme.

A coat that you should try on and experience for yourself.


“Ex Long Coat”

¥49,500 (TAX IN)

This coat ended up being my last one while I was writing this blog.

There was originally a black version, but that was sold out.

Although it has a rough feel, it does not lose its classic atmosphere.

I'm drawn to that kind of permanence.

The size is oversized.

It might be a good idea to mark your waist with a belt.


cantate "Fluffy Crew Neck Pullover" ¥45,100 (TAX IN)

cantate "Denim Flare Trousers" ¥49,500 (TAX IN)

PORTRAITE purchased this season.

This is an original brand from Osaka-based Silver and Gold.

It was a brand that I had been interested in since the first time I saw it.

It was my first time working with Select as a brand, and their perspective was fresh.

Although I had never actually been to the store, what surprised me the most when I opened the lid was how sensitive it was.

This is so good~

I want to wear this now

How many times throughout the year do you meet someone who makes you feel that way?

When I think about it intuitively, I always guess Silver and Gold with Donzuba.

The antenna and the fixed feel of this PORTRAITE are interesting,

A coat with a realistic and functional beauty that comes from experience.

There are other models, but overall they can be described as analog.

It's like imagining the world behind film photography.

I think it's a design that never goes out of style.

I could buy more. I'll wear it next year too.



¥82,500 (TAX IN)

P COAT was released two years ago.

I feel like I've been hit in the right place.

This is a P coat that I have always wanted to wear.

I guess I just couldn't bring myself to try it out because of the size.

Of course, there is no simple saying that bigger is better, but

Moderately easy and active designs are is-ness' specialty.

The best of modern times and the essence of the good old days.

No matter how cool it is, I don't want to wear a stiff Schott shoe.

Soft wool, design that allows you to relax your shoulders,

It's nice to be able to relax and think, ``Now I can skate.''

A coat that came out two years ago. Even after two years, it still remains in my head and my mood.

Rather than incorporating the trends of the times, it has a unique is-ness vibe.

Although it is an is-ness that embodies the person named Kishita,

The lively atmosphere of Urahara has given rise to the current movement.

It's just fine, I'm in good shape.

I'm sure this coat will make you feel that way no matter when.


cantate "Turtle Neck L/S Shirt" ¥25,300 (TAX IN)


cantate "Regular Chino Trousers" ¥42,900 (TAX IN)



¥121,000 (TAX IN)

There are many stein coats.

I'm always worried about how many product numbers there are.

But I want to get one type! So, I bought this coat.

What we always receive inquiries about is the coat with a strong design used in the look.

All I can say is "No," but...

I think this coat is not about making a strong statement, but it is the one that falls between the strengths and weaknesses of a statement.

The quickest way is to say that it will look like this depending on how you wear it,

The smooth, fluff-free wool texture, luster, and unique color of the surface.

It is a little heavy due to its large length, but that makes the dull movement more pronounced as a drape.

Because the clothes are women's clothes and classic clothes,

If you want to match it with a modern style, you can say that it is easy,

I want to pair it beautifully with simple items like boots, shirts, and turtlenecks.

Come to think of it, I didn't originally like it.

When I wrote that at the beginning, I was actually referring to Stein.

Some people may already have it, but I had some preconceived notions about it, so I kind of avoided it.

But as I started dating someone named Asakawa-san,

"It's cool that something like... is really nice."

I often have conversations like this.

It may seem thin to some people, but that's not the case at all.

I somehow feel that way too, because I'm an amateur in that field.

Although it is a difficult area that cannot be grasped concretely,

This itchiness is accurately expressed in the collection, and looking at it is refreshing.

Everyone feels it differently, so I might be the only one on this topic, but it's similar to the feeling of looking at a work of art.

Now I just love design and I love Stein.

Clothes that are a mixture of many things and are somewhat chaotic, regardless of genre.


cantate "The Band Collar Shirt" ¥48,400 (TAX IN)

cantate "Fluffy Pants" ¥45,100 (TAX IN)



cantate "Turtle Neck L/S Shirt" ¥25,300 (TAX IN)


CLASS "CCCA15UNI B" ¥69,300 (TAX IN)

In the end, it was the same no matter what I replaced it with.

Clothes shop, any job, and private life.

I think this will have a particularly strong impact on apparel.

If you write something like this, it may have the opposite effect, such as people leaving you and not wanting to buy from you.

But hey, it's just a feeling so I can't help it. .

So why did I come to that store?

I thought about it once again,

I had a clothing store in my hometown, and the people there were warm and taught me a lot of things.

You may have your own preferences, but

It is strongly believed that this was because I sympathized with the philosophy and philosophy of the store.

This applies both to the store as a whole and to the way each staff member thinks.

I like that person's style.

I like the store's selection.

In the end, this is nothing but " empathy. "

Something that resonated with me.

Rather, it's about the brand and the designers who shape it.

People, things, things.

Only when we can intimately know them and connect them,

We can also deliver clothes with confidence.

I work as a salesperson because I want to tell people about such troublesome things.

There are people who go out of their way to visit stores because they want to know that.

If you think about it that way,

Impulse buying for me is

It may be proof that you are in love with that person.



cliché Kinoshita

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