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A collection of beautiful parts.

美しいパーツの集合体。

Summer spent knitting.

Overcome your dislike of shorts.

ROTOL and the rainy season.

I think I'm going to like the rainy season.

Hello.

This is Kinoshita from cliché.

I posted it on Instagram, but this is the schedule calendar for June.

Please note that the red text is a regular holiday.

As a result, the online store will also be closed for delivery, so orders will be delivered after the holidays. note that.

Well, one week has passed since last Friday when we held the reception.

Even though I am in a rush from the preparation period, I am enjoying each day as if to forget about it.

Today, we will introduce "10eyevan", which will be added to the brand list from the first day of opening.

There are multiple labels such as eyevan and eyevan7285, so this is a quick review.

10eyevan started development in 2017.

Hirotaka Nakagawa, the designer of the design team, develops eyewear that embodies purely beautiful design and functionality based on his own aesthetic sense, based on the concept of "beautiful tools."

Based on the idea that "a beautiful tool is a collection of beautiful parts," we carefully examine and consider the parts.

It took more than three years to successfully create glasses made of "10 special parts."

This is a line that pursues the highest quality glasses that can be produced today by reviewing every single screw.

I got hooked on eyewear a few years ago and have been wearing them almost every day since then.

At first, I was impressed by the overwhelming comfort of the 10eyevan.

If you take a look at the official website, you will find a detailed introduction to each of the "10 special parts".

・Torx screws and temples made of beta titanium that prevent them from loosening

Beta titanium Torx screws and temples are the starting point of the brand.

It all started with the desire to make this type of screw, and the idea expanded rapidly.

The world's best screw with a six-pointed star design that is difficult to come out (screw collapse).

It is a coexistence of functional beauty that does not easily loosen and beauty of appearance.

The β-titanium temples are made to match this and have the ability to fit a variety of face shapes by taking advantage of the material's properties.

The balance with the end tip that will be introduced later is also perfect.

・Titanium chisel

The beta titanium screws mentioned earlier are easy to tighten and have a locking function.

It seems that the "armor" part that serves as the receptacle can be made as thin as possible.

Taking full advantage of this advantage, the thinnest part is 1.7mm.

In addition to the sharper and cleaner appearance, the sense of unity between the rim and screw is also impressive.

A sense of unity is what 10eyevan is all about.

・Titanium rim with beautiful uniform metal structure

The rims are manufactured by Hiroyasu Maruyama, a craftsman who has been developing them for about 40 years.

"The titanium rim has a special shape with a round instep on the front and an angular shape on the back. Ten patterns of relief are applied to the back of the titanium rim. When manufacturing titanium rims, such as wire drawing and groove processing, we pay attention to the quality of the material. Mr. Maruyama's inquisitive spirit toward the material titanium is condensed into this part, by making full use of his know-how to make the most of it, and by creating original pieces from the machines used to manufacture them.

Uniform and beautiful, with little roughness.

I have written that it has the advantage of accurately embodying the design according to the drawings, and it is truly a masterpiece of wonderful technology.

・High quality "CR39" lens

A lens with 10 brand logos.

Originally, it is mainstream to use acrylic lenses called dummy lenses,

This is a high quality plastic lens that is also used for prescription lenses.

UV protection, anti-reflection, and feels like clear sunglasses.

・Shell type hinge

・Shell pad made from natural shellfish

It is said that this shell-shaped hinge took two years from concept to production.

An ideal shape that is easy to install and replace, yet difficult to remove.

The shell pad attached to it has a smooth texture and an elegant luster, and is made from natural shellfish.

Three types: white lipped mollusk, black lipped mollusc, and brown lipped mollusk,

Each one is different, but you can feel the depth that only natural materials can provide.

I'm self-satisfied because this is hardly visible, but it's also important.

・Bridge using original titanium parts

At first glance, it looks like a thin bridge, but if you look closely, it is actually formed by combining two thin bridges.

While ensuring appropriate strength through brazing and other techniques,

For a bridge with a sharp presence that you don't usually see.

・18k/silver925 balancer that maintains balance when worn

An end tip that plays the role of a balancer when worn.

It's a little heavy to reduce the burden on your nose and keep it from falling off.

Finished with 18k and SLV925, the rounded form gives it a compact appearance.

To be honest, I didn't really understand what it was at first, but I started by reading the article and tried it on, and it was good, so I'm thinking of buying one lol

Each part and finished product directly conveys the feelings of the creator, who does not compromise on any part.

It's true that you can feel safe if you have 10eyevan.

While the 7285 has a wide variety of designs ranging from relatively strong designs to simple ones, the 10eyevan has many simple and stripped-down models.

I like the fact that it lasts a long time and makes a statement without interfering with the clothes in a good way.

Honestly, even if the design is good, the comfort of wearing eyewear is what counts.

Please try it on once.

  

The memorable first selection of cliché is

We have everything from clear glasses to sunglasses for the upcoming summer.

We will introduce them in order.

-10eyevan-

"No.1 47 3S-CL"

¥64,000 (¥70,400 TAX ​​IN)

-10eyevan-

"NO.5 46 5S-CL"

¥64,000 (¥70,400 TAX ​​IN)

-10eyevan-

"NO.5 SUN 48"

COL: BROWN / PURPLE / GREEN / GRAY

¥67,000 (¥73,700 TAX ​​IN)

-10eyevan-

"NO.5 3FR 44"

COL: CHARCOAL GRAY / OCHER SASA

¥60,000 (¥66,000 TAX ​​IN)

-10eyevan-

"NO.6 3FR 46 1015-CL"

¥60,000 (¥66,000 TAX ​​IN)

-10eyevan-

"NO.7 3FR 47"

COL: DEMI / BROWN SASA

¥60,000 (¥66,000 TAX ​​IN)

10eyevan for summer.

I used the clear frames I had as sunglasses,

I'm getting tired of the black edges, so I'm a greedy person who wants to try something new.

It goes without saying that if you go to a store, you can see a wider variety of lineups.

I guess that's the real pleasure of being at a select shop is choosing clothes along with your clothes.

Well then,

We are looking forward to seeing you for one surgery on the weekend starting tomorrow.

*This item is only sold in stores and cannot be purchased at online stores.

If you have any concerns, please feel free to contact the store.

cliché OFFICIAL INSTAGRAM.

  

cliché kinoshita

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